“The Honda Myth” by Masaaki Sato

I’m reading this book called “The Honda Myth” by Masaaki Sato. I purchased this book over six months ago. I really just started reading it about four months ago. It’s around 500 pages. It’s a great book but if you aren’t really in to Honda then you probably won’t like it. Me, I love Honda so I really enjoyed it. The main jest of the book discusses the business strategies and situations that Honda faced from it’s initial inception to about 2000. There is an “Update” at the end of the book which I started reading tonight. That might take the book’s timeline into the 21st century.

All in all, if you love Honda, get it. I don’t really want to say too much more because I don’t want to ruin it for someone. Instead, I’ll pull out a quote.

“Arriving back in Narita from Detroit, Honda headed straight to Roppongi, rather than to his own home from the receiving, against the mortuary tablet that commemorated Take Fujisawa. ‘I didn’t win this medal alone. Roppongi, it was given to the two of us.”

“The Honda Myth” by Masaaki Sato

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